"SOS Fundraising Guide" and "A-Z of fundraising ideas" are short and practical documents which have given me an insight about how SOS encourages their supporters to raise funds.
From my personal perspective, they teach people how to raise funds and sponsorship for the charity. Fundraising for charity has been part of life and culture of the UK people for a long time and the UK government supports the legal environment for charities, whatever their size or purpose, to raise funds from the public.
Some differences between Taiwan and UK could be observed from these two articles, including E-fundraising system, like JustGiving, a quicker and easier way to raise sponsorship for charities than off-line donation, "Gift Aid", a policy that enables tax-effective giving by individuals to charities, and "Match Giving Scheme" which encourages employers or companies to double their employees' funds raised.
I will spend some time to research about the law environment of charities in UK like Charity Law, The Charity Commission and HM Revenue & Customs (HMRC) to make my further research about model comparisons of CSR and fundrasing more practical.
It could be very useful for I-DO volunteer group from NCTU to adopt fundrasing ideas and practice raising awareness of orangutan and rainforest in Taiwan from these two small articles.